Guidelines for CTA Blog Posts
The CTA blog is off to a great start. Google statistics show that many people are visiting our site and reading the blogs. Please suggest them to your students and loved ones who want to know more about Continuum.
Here are some guidelines to help you write the most effective blog posts that will fit into the format on the CTA website.
A blog post is short and sweet, shorter than an article. It is most effective if it covers only 1, 2, or 3 points. Video and audio material, as well as longer articles will go in the Media Library (which will be up and running in a future phase of our site expansion). The blog is strictly for short written material.
Blog posts will be limited to 800 words on the CTA website. Limiting it to 500 words would be even better. Unfortunately, too many online readers have short attention spans and don't want to read long articles. We want to you to describe what’s important and exciting, explain key concepts, or describe experiences about Continuum. We want to spark people’s curiosity and motivate them to sign up for a class or workshop.
If any non-English-speaking teachers want to write something, but are concerned about their English, here are 2 options:
1. I will publish it in your native language. Everything does not have to be in English!
2. I would be happy to edit it if you need help with your English.
We want to represent as many of us as possible!
Come up with a catchy title and a 1-2 line introduction. Compelling titles and introductions make readers want to read your post right away. Recent studies show that 80% of people will read a headline, but only 20% will read the rest.
People tend to read blog posts that have good photos. If you don’t have a high-resolution photo that is horizontally oriented of your own that is greater than 1 MB, I will give you a choice of several options. Look at the blog page (https://www.continuumteachers.com/blog ) for examples of the types of photos that work.
Search engine optimization (SEO) and Keywords:
Imagine which words people might use to search for your blog post and be sure to put them in the first and last sentence of your post.This will give us more hits when people google common Continuum terms. For Continuum, these words might include: Continuum, fluid, fluidity, movement, breath, open attention, sound, vibration, awareness, inquiry, curiosity, exploration, sensation, health, healing, kinesthetic, perception, biomorphic, body, embodiment, creativity, or they might be different for your topic.
Our blog format will allow you to link to other sites within your blog. For example, if you are writing about Continuum and the arts, and you want to link to Watermark Arts, be sure to include the URL website address of where you want to link (https://www.watermarkarts.org/) when you submit your blog post.
You can submit a post that you have posted on facebook or another website, but it would be best to change it up so that when people link to your website they don’t see the same exact thing. A little change is enough to create novelty.
Please submit all posts to Bonnie Gintis. She may suggest some edits. When the final product is ready, it will get posted to the CTA blog page.
Here are some suggestions for topics:
The Creativity Of Our Fluid Body
Continuum Informs Life From The Inside Out
Why Continuum Folks Dive Instead Of Do Exercises
Moving Inquiry Increases Possibilities
Jungle Gym Brings Continuum Sensibility To Your Workouts
Sound Is The Vibration Of Breath
Don’t Eat The Menu: Clarifying The Map & The Territory
The Body Is A Creative Event
Curiosity & Pleasure Nurture
Silent Felt Experience Is The Great Frontier For Exploration
Contact Bonnie@BonnieGintis.com if you have questions.